What is AEO / GEO and why does it matter in Lebanon?
AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) make your business the answer AI assistants give — ChatGPT, Perplexity, Gemini, Google AI Overviews. Lebanese and Gulf buyers increasingly ask an assistant before they search, and those answers name only two or three businesses. AEO/GEO is the work of measurably becoming one of them.
How is tar/'s AEO service different from other agencies selling it?
Measurement. Every engagement starts and ends with the same reproducible test: a fixed set of buyer questions asked to the major assistants, scored for whether your brand is named and cited. You see the baseline, the fixes shipped, and the delta — instead of taking an agency's word for it. Tarek runs this exact methodology on his own domain weekly and publishes the approach.
How much does an AI-visibility (AEO/GEO) engagement cost?
The scored AI-visibility audit is $1,500 and takes 48 hours: baseline citation share, the specific gaps (entity, schema, content, authority), and a prioritized fix list. Implementation plus monthly re-measurement runs as an $800/month optimization retainer. Both are quoted in USD and published — no discovery-call pricing games.
Is AEO different from normal SEO?
It overlaps but is not the same. SEO earns a ranked link on a results page; AEO earns being the answer an assistant gives — which depends on entity clarity, answer-first content structure, schema, and citations across sources assistants trust. tar/ engagements cover both layers, because the assistants read the same web Google does, just differently.
Can you guarantee my business appears in ChatGPT's answers?
No honest practitioner can — assistants change and answers vary by phrasing. What tar/ guarantees is the measurement: a reproducible baseline, a shipped fix list, and re-tests that show whether citation share moved. That is more accountability than any Lebanese agency currently publishes for this service.